With more than 20+ years of experience across B2B and B2C marketing, Mariana Poleto, Marketing Manager at Salesforce, brings a growth-focused perspective shaped by global and regional leadership. Prior to Salesforce, she served as a Global Marketing Director at a global IT company. In ...
Neha Kaushal, Senior Manager, Global Campaigns at Acronis, explores how modern marketers can build global GTM strategies that balance consistency with regional relevance. She shares insights on aligning marketing with ...
Kimberly Wilhelm, AI & Cloud Field Strategy & Programs Lead at Cloudera, shares insights on measuring GTM performance, building effective demand generation campaigns, improving lead quality, and strengthening marketing-sales alignment. ...
Almudena Maneiro, Field Marketing Senior Director for EMEA Central at Salesforce, shares insights from her 20+ years in B2B technology marketing. She discusses building global partner marketing teams, evolving marketing ...
As enterprise marketing evolves, success increasingly depends on connecting AI, ABM, brand, and revenue into one cohesive growth strategy. In our latest interview, Ayano Sakuma, Enterprise Marketing leader at Couchbase, ...
Daniel Talbot, Senior Director of Global Solution Marketing, Industry and Technology at IFS, shares his journey from marketing insight and analytics to global leadership. He explores how marketing is becoming ...