Annie Arora, Account-Based Marketing Manager at Icertis, brings extensive experience in ABM, customer marketing, and integrated campaigns. She shares insights on aligning marketing with revenue, driving personalized engagement, and building strategic programs that accelerate pipeline growth and deep...
Dina Badran, Marketing Manager at Exabeam, brings over 10 years of experience in IT marketing at Microsoft, Oracle, and IBM. She shares insights on driving pipeline growth through demand generation, ABM, and integrated campaigns, highlighting how strategic marketing creates impact and builds trust i...
Joshua Mathew, Head of Marketing at Cisco India, brings 18+ years of B2B marketing experience. He shares insights on balancing brand and demand, aligning sales and marketing through GTM collaboration, leveraging MarTech for ABM, and using AI to drive hyper-personalization—positioning marketing as a ...