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Why iTech Series
Publications
Brand
Awareness Campaigns
Content Generation
Thought Leadership
Demand
Content Syndication
Performance Marketing
Event Marketing
GTM Library
Blog
Interviews
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Guest Articles
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Why iTech Series
Publications
Brand
Awareness Campaigns
Content Generation
Thought Leadership
Demand
Content Syndication
Performance Marketing
Event Marketing
GTM Library
Blog
Interviews
Podcasts
Guest Articles
Interview
Go-To-Market
Crafting Impactful Go-To-Market Programs: A Conversation With Damian Trzebunia From Certinia
Saurabh Khadilkar
Posted on
November 7, 2024
November 7, 2024
Damian Trzebunia, Head of Global Product & Solution Marketing at Certinia, shares his journey, highlighting product marketing’s crucial role in ...
Read More
Go-To-Market
Unlocking GTM and Growth Success: Thoughts from Connor Clancy from Workday
Saurabh Khadilkar
Posted on
November 6, 2024
November 6, 2024
Connor Clancy, Director of GTM Strategy & Growth Initiatives at Workday, shares his journey as a GTM leader. He discusses ...
Read More
Brand To Demand
Driving Revenue and Customer Success: A Conversation with Majd Al Jayyousi from CM.com
Saurabh Khadilkar
Posted on
October 22, 2024
October 22, 2024
In this interview, Majd Al Jayyousi, Senior Marketing Manager at CM.com, shares her insights on navigating the tech industry’s revenue-driven ...
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Demand Generation
Field Marketing & Beyond: Insights from Nikhil Mirashi, Integrated and Field Marketing APAC at ServiceNow
Saurabh Khadilkar
Posted on
October 21, 2024
October 21, 2024
Nikhil Mirashi, a marketing expert with over 13 years of experience in B2B SaaS marketing, discusses the evolving alignment between ...
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Brand To Demand
Driving Revenue and CXM: A Conversation with Dalia Mansour from Sprinklr
Saurabh Khadilkar
Posted on
October 15, 2024
October 15, 2024
Dalia Mansour, Head of Marketing ANZ, ASEAN, and MEA at Sprinklr, shares her journey in B2B marketing, customer experience management ...
Read More
Go-To-Market
Mastering Product GTM Success with Victoria Kouyoumjian from Intel
Saurabh Khadilkar
Posted on
October 9, 2024
October 9, 2024
Victoria Kouyoumjian, a seasoned product marketing leader shares her journey from an application developer to a product marketing pro. She ...
Read More
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