The latest episode of the iTech Series Fireside Chat features Winfried Schultz, a seasoned marketing professional with over three decades of experience. He shares his journey from engineering to becoming a B2B marketing leader. He delves into the role of account-based marketing (ABM), listening to t...
Join Ruth Rowan, a biologist turned marketing leader in this iTech Series Fireside Chat episode. Ruth recounts her unexpected entry into the marketing and tech world and highlights her diverse experiences over nearly 30 years. She explores the critical role of AI and technology in enhancing marketin...
It’s often hard to keep up with the massive and fast-paced world of digital marketing, but Simon Kingsnorth helps break it down for us. A leading marketing consultant, regular conference keynote speaker, and author of two digital marketing books, he shares insights from over 20 years of experi...
Get ready for an insightful journey into the world of marketing leadership from an industry veteran. In this episode, we are delighted to welcome Len Augustine. Len is the APJ Vice President & Head of Corporate Marketing Regional Digital Hub (GDC) at SAP. Len talks about his four decades-long ex...
We’re delighted to host a marketing legend, David Raab, on this episode. A renowned marketing consultant, David is best known for his work in the Data and MarTech space, and for coining the customer data platform category in 2013. David shares invaluable insights from his remarkable journey, t...