Oriana Cardona, Marketing Director, France, at Factorial, shares how she blends data, creativity, and customer insight to build high-precision marketing engines. In this conversation, she discusses the foundations of effective ICP design, full-funnel orchestration, cross-functional GTM alignment, and the evolving role of AI, revealing ...
Shaleen Dhrobra, Head of Marketing at Amazon Web Services (AWS) with experience across enterprises and high-growth startups, shares how she has shaped marketing into a brand-to-revenue growth engine. She discusses balancing short-term revenue ...
In this interview, Olga Noha, Global VP of Integrated Marketing and Brand Strategy at Creatio, shares how brand, product, and GTM teams can build a unified growth engine and why ...
Julie Thomson, Senior Field Marketing Manager, UKI at Exabeam, shares her journey from campaign execution to leading regional and field marketing across EMEA, APAC, and the UKI. She discusses balancing ...
Meenakshi Nilakantan, Senior Manager of Field Marketing EMEA at Sirion, shares her journey from working on content creation, digital marketing, events, and campaigns to leading global B2B marketing initiatives across ...
Pushkaraj Phule, AVP of Marketing at Zycus, shares his journey from technical support to blending creativity, strategy, and technology in marketing. He discusses scaling demand generation and ABM programs for ...
Isabella Georgiou, EMEA Demand Center Marketing Manager at Celonis, shares her journey from field marketing to leading data-driven ABM and demand generation across EMEA. She discusses aligning strategy, creativity, and ...
