Calista Lee, Regional Marketing, APAC at Darktrace, shares her insights on building customer-centric demand generation strategies that drive measurable business outcomes. She discusses aligning marketing with revenue, fostering cross-functional collaboration, leveraging AI for personalization, and m...
Jonathan Griffiths, Senior Marketing Director, Venture Markets EMEA at Staffbase, shares insights from over two decades in marketing leadership across global brands and high-growth companies. He discusses balancing brand and demand, building high-performing teams, and aligning marketing with revenue...