Organisations are increasingly investing in marketing campaigns to enhance brand visibility, engage customers, and drive sales. The effectiveness of these campaigns, however, is not merely about the immediate sparkle they generate, but to evaluate how these campaigns translate into tangible business...
Priyanka Jaswani, Portfolio Marketing Manager at GBM, shares her insights on crafting impactful marketing campaigns, the impact of RevOps, enhancing customer experiences, integrating AI tools, and more. It’s wonderful having you, Priyanka. Tell us about yourself and your marketing journey. Thrilled ...
It’s often hard to keep up with the massive and fast-paced world of digital marketing, but Simon Kingsnorth helps break it down for us. A leading marketing consultant, regular conference keynote speaker, and author of two digital marketing books, he shares insights from over 20 years of experi...
