Riccardo Sponza, a seasoned global marketing leader, shares his journey across EMEA and APAC, driving brand awareness, demand generation, and customer marketing. He dives into aligning marketing with sales and customer success, leveraging AI and intent data for ABM, and balancing brand-building with...
Scaling GTM Success in APJ: Insights from Dan Mountstephen of Saviynt In this insightful iTech Series Fireside Chat, Dan Mountstephen—a seasoned cybersecurity and sales leader—shares his journey and learnings from over 20 years of go-to-market leadership. Now spearheading the revenue strategy at Sav...
Samta Bansal, a seasoned marketing leader, shares her insights on navigating global marketing strategies and AI-driven GTM approaches. With over 25 years of experience, she delves into evolving marketing landscapes, balancing brand awareness with lead generation, and driving measurable business impa...
Shvetha Raghunath, Director of Marketing at Infor India Pvt Ltd, reflects on her transition from technology pre-sales and business development to leading strategic marketing efforts. With over 20 years of experience, she explores B2B marketing evolution, data-driven strategies, persona-based campaig...
Revenue Operations (RevOps) aligns sales, marketing, and customer success teams to optimize revenue growth. By ensuring these departments work cohesively, businesses can enhance operational efficiency and drive profits. However, implementing B2B revenue operations is not just about commitment—data p...