Oriana Brás, Head of Cross Marketing & Refunds at Fujitsu, shares her journey from integrated campaigns and loyalty programs to large-scale rebranding and enablement initiatives. She discusses scaling global programs with local relevance, leveraging AI for future-proof strategies, driving cross-...
The Storyteller’s Playbook: How to Build Enduring Brands in the AI Era. In this episode, we sit down with Wallis Mills, a seasoned marketing leader with nearly 25 years of experience crafting compelling narratives for some of the world’s most innovative brands, including NVIDIA, Intuit, and no...