Elizabeth Shen, Marketing Manager for SEA & AEC at Kaspersky, shares her journey from sales to regional marketing leadership across Asia, bringing a strong commercial perspective to her work. In this interview, she explores how to build sales-aligned marketing, prioritise focus across diverse ma...
Greg Acquavella, Director of Revenue Marketing & AI Strategy at Commvault, shares his journey across ABM/ABX, field, and revenue marketing within complex enterprise environments. He discusses how he connects marketing strategy to real revenue impact, modernizes go-to-market motions through accou...