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Go-To-Market, Interviews
iTech Series Interview with Rajat Setia
Oct 09

Rajat Setia on Orchestrating GTM: The Jigsaw Puzzle of Brand, Demand, and Revenue

Rajat Setia, AVP of Marketing at PeopleStrong, shares her journey from content and product marketing to orchestrating integrated GTM strategies. She discusses aligning brand, product, and content initiatives, leveraging AI and personalization at scale, navigating multi-touch customer journeys, drivi...

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By Saurabh Khadilkar
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