Carrie Heath, SVP of Global Marketing at Corsearch, shares her journey from shaping iconic consumer brands to leading marketing for B2B technology. She discusses driving global GTM strategies, leveraging AI for predictive insights and brand protection, balancing creativity with data-driven execution...
Dive into the world of Go-to-Market (GTM) strategies with Adam Preis, Director of Product Solution Marketing at Ping Identity. In this iTech Series Fireside Chat, Adam shares his 15-year journey from tech to product marketing and explores the art of balancing global and local GTM strategies. He reve...
Aug 25
Scaling Global Go-to-Market Strategies with Local Relevance: A Conversation with Ranjana Pillai
Ranjana Pillai, Country Marketing Manager for India and Singapore at Indeed, reflects on her 13-year journey from researcher to go-to-market leader. In this conversation, she shares insights on embedding sustainability into marketing, balancing global consistency with local relevance, blending AI wi...
