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Brand To Demand
Brand To Demand
Beyond Multichannel: Paula Medeiros on What True Integrated Marketing Really Means
Saurabh Khadilkar
Posted on
February 17, 2026
February 17, 2026
In this interview, Paula Medeiros, Global Growth and Paid Media Senior Marketing Manager at Palo Alto Networks, shares her perspective ...
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Brand To Demand
Trust as a Strategy: Mariette Snyman on Building Marketing That Compounds
Saurabh Khadilkar
Posted on
February 16, 2026
February 16, 2026
Mariette Snyman, Marketing Director ANZ at IFS, shares her perspective shaped by over two decades of leading marketing across complex ...
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Blog
What Is Integrated Marketing in B2B and Why It Matters in 2026
iTechSeries Staff Writer
Posted on
February 12, 2026
February 12, 2026
B2B marketing in 2026 is defined by complexity, scale, and heightened buyer expectations. Decision makers move fluidly across channels, research ...
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Blog
Digital Marketing in 2026: What’s Changing and How to Stay Ahead
iTechSeries Staff Writer
Posted on
January 23, 2026
January 23, 2026
As digital marketing continues to evolve at lightning speed, 2026 promises to bring even more transformative changes. From AI-driven personalization ...
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