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B2B Customer Journey Mapping: Tips to Drive Engagement and Sales
iTechSeries Staff Writer
Posted on
July 31, 2025
July 31, 2025
Understanding your customer’s path to purchase is more complex than ever. With buyers engaging across multiple channels and touchpoints, it’s ...
Read More
Brand To Demand
Campaigns, Culture & Cybersecurity: Julia Kertesz’s Blueprint for Impactful Global Marketing
Saurabh Khadilkar
Posted on
July 17, 2025
July 17, 2025
Julia Kertesz, Senior Marketing Manager at Acronis, shares her journey from spearheading marketing for a family business to crafting high-impact ...
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Brand To Demand
Audience-First Marketing: Chelsea Shamy-Calder on Strategy, Storytelling, and Staying Curious
Saurabh Khadilkar
Posted on
July 11, 2025
July 11, 2025
Chelsea Shamy-Calder, Senior Marketing Campaign Manager at SAS, shares her journey from PR aspirations to leading marketing efforts in the ...
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Brand To Demand
Divide, Conquer, Collaborate: Marcelo’s Blueprint for Scalable, Customer-First Marketing
Saurabh Khadilkar
Posted on
July 2, 2025
July 2, 2025
Marcelo Flores, Global Growth Marketing Leader at GoCardless, shares his journey from PR in Bolivia to driving B2B SaaS growth ...
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