BRISBANE, Calif.–(BUSINESS WIRE)–Trove, the market leader in branded resale and trade-in for world-class brands and retailers such as Canada Goose, lululemon, Patagonia, REI, Levi’s, Arc’teryx, Allbirds, and more, today announced that Natalya Davick has been appointed to Chief Financial Officer and Julia Cai as Chief Technology Officer.
“I am delighted to welcome both Natalya and Julia to the team,” said Gayle Tait, CEO of Trove. “Together, they bring over four decades of experience in building software businesses, and they will be invaluable as we expand the scale of Trove’s world-leading branded resale platform, alongside our trusted partners.”
Cai will oversee a team tasked with delivering technology solutions and AI capabilities to internal warehouse teams and recommerce solutions to Trove’s brand partners. Previously, Cai was instrumental in driving growth at K Health, leading the development of the AI-powered digital healthcare platform.
“Joining the Trove team will be a thrill as we forge ahead in building a top-notch engineering powerhouse and a cutting-edge, AI-powered SaaS platform that will revolutionize the resale industry and pave the way for a more sustainable future for our planet,” said Julia Cai, CTO of Trove.
Davick has served over 20 years in Finance leadership roles, and brings a depth of financial and operational knowledge. At Trove, Davick will be responsible for all aspects of the company’s financial operations. She brings experience with high-growth technology companies including Google, Twitter, SoFi, and Postmates. Most recently, she was the CFO of Palmetto Clean Tech, a B2C residential solar platform.
“I am excited to support Gayle and the Trove team with my years of experience leading financial operational efforts for high-growth tech companies,” said Natalya Davick, CFO of Trove. “I look forward to serving our partners and consumers in resale.”
Trove is the market leader in branded resale and trade-in for world-class brands and retailers such as Canada Goose, lululemon, Patagonia, REI, Levi’s, Arc’teryx, Allbirds, and more. Through its proprietary Recommerce Operating System, Trove is accelerating the shift toward more sustainable business models, foundational for circularity. Over the last decade, Trove has equipped leading brands with technology and operations to create and scale branded resale programs by enabling customer trade-in of items, single-SKU identification and condition grading, site build and maintenance, and customer data collection, analytics and reporting.