AlMoatassem Abo Elhamaiel, Head of Marketing MEA Motorola at Lenovo, shares his journey from SEO to leading digital strategies, offering insights into performance marketing, balancing revenue goals, AI-driven personalization, brand building, and the shifting dynamics of customer engagement. Elhamiel...
Caroline Quinn, account-based marketer at Cloudflare, shares her journey from building ABM programs to scaling impactful demand generation with an ABM lens. Discover her insights on aligning ABM to your revenue goals and designing the best-fit ABM program for your unique organization. It’s wonderful...