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The ROI of digital customer engagement


8 brands that are winning big with virtual assistants and live chat




Digital engagement channels, whether through self-service options like a virtual assistant or through the one-on-one personal attention of live chat, give customers the personalized, immediate assistance they want.



On their own, they deliver fast, contextual assistance while cutting the cost-to-serve and taking strain off the contact center. But, the best experiences - the most satisfying, personalized and efficient ones - are delivered through a combination of self - service and human-assistance.



Download this guide to learn how:


  • A global airline achieved an 80% first contact resolution rate
  • A major cruise line realized a $16M increase in revenue
  • A global shipping and delivery company handled 50% of inquiries without human intervention






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